How Typepad Helped NewPath Consulting Launch A Responsive Website With 3 Cool Features!

As part of our 10th Birthday celebration, we're highlighting some great Typepad bloggers. Today's post is brought to you by Alex Sirota, Founder and Director of NewPath Consulting. His 20+ year career has endowed him with a keen understanding of the challenges and needs of small businesses, enabling him to establish a strong professional network of industry leaders committed to supporting and strengthening the small businesses that create the backbone of the world’s economy. Learn more here.

"Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works. The design of the Mac wasn’t what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok [understand] what it’s all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it. Most people don’t take the time to do that."

Steve Jobs' words ring true today more than they ever did. We heard these words and acted on them during the NewPath Consulting website and blog redesign that launched last week. NewPath Consulting hired a savvy young designer, Philipp Schöfer, so we could work to create a Typepad site like no other we have seen. The result is what you see: a beautiful (we think), small business site and blog that is easy to maintain, even though the standard design editor is not used anymore. This is a custom site that even your clients can maintain without messing up the advanced templates!

People ask us why we used Typepad over other popular content management systems. We have been customers since August 2004 and are loyal, but we had our doubts about whether Typepad could be used to design a highly flexible website with advanced features. We could always say that Typepad's ease of use and superior customer service kept us going all this time, but now we can proudly say that we can design beautiful, easy to maintain, custom designs affordably with Typepad.

What are some of the features of the site?

1. We used various sliders and Javascript effects to ensure content is usable and highly accessible on various parts of the site.
2. The website is implemented using responsive web design.
3. Most importantly, the website is easy to maintain, even though it is an Advanced Template design.

Read on to find out the secrets of this design...

Celebrate 10 Years of Typepad And Win Big!

It started with two kids and a dream (and a lot of hard work), and now Typepad is celebrating a decade of making it fun and easy for you to blog your passions and share with the world. Our bloggers have always been the heart and soul of Typepad, and we can't thank you enough for blogging with us. You rock!

Everyone knows the best part of a birthday party is the cake the presents, and as our way of saying thank you for making the past 10 years so awesome, we have a few gifts for you! All week, we'll be doing things like posting about our favorite bloggers, sending out a particularly celebratory newsletter, releasing a spanking new (and super fantastic) Theme, and - last but not least - giving you the opportunity to win some celebratory swag with a blogging contest!

The contest is short and sweet - with a big payoff! Your mission - should you choose to accept it - is to blog about blogging. Just publish a post on your own Typepad blog, and tell the world:

1. What you love about blogging, or:
1.b How blogging has changed your life, and:
2. Why you blog with Typepad.

That's it! Your post can be long or short, funny or serious, full of photos or full of memories - just make sure it reflects your passion, and that you hit the two points above, then share the post on your favorite social networking site (Twitter, Facebook) and email the link to your post to hello@typepad.com by Midnight PST on June 24, 2013. Your posts will be read by a panel of esteemed judges (the Typepad team), and three winners will be selected.

PRIZES:

First place: A rockin' Typepad t-shirt, a $50 Amazon gift card, and 6 months of Typepad service.
Second place: A rockin' Typepad t-shirt, a $25 Amazon gift card, and 3 months of Typepad service.
Third place: A rockin' Typepad t-shirt, $10 Amazon gift card, and 2 months of Typepad service.
Honorable Mention (that's everyone!): 1 month of Typepad service.

THE FINE PRINT:
Contest deadline is Midnight PDT on June 24, 2013. That gives you one full week to write up your post and polish it to a fine gleam of literary greatness (no pressure!). The post must appear live on your Typepad blog. To enter, just email hello@typepad.com, and include your name and the direct link to your post. Prize packs will be awarded to the first, second, and third place winners, and all entrants will receive one month of Typepad service for free.

So come on and celebrate with us! You can even show your Typepad spirit by adding a badge to your blog (just copy one of the codes from a box below, and paste it into an Embed Your Own HTML module at Design > Content - read more here):

Medium:

<a href="http://www.typepad.com"><img src="http://everything.typepad.com/.a/6a00d83451c82369e20192ab168376970d-800wi" title="Celebrating 10 Years of Typepad!" alt="Celebrating 10 Years of Typepad!"></a>

<a href="http://www.typepad.com"><img src="http://everything.typepad.com/.a/6a00d83451c82369e20192ab16838e970d-800wi" title="Celebrating 10 Years of Typepad!" alt="Celebrating 10 Years of Typepad!"></a>

Mini:

<a href="http://www.typepad.com"><img src="http://everything.typepad.com/.a/6a00d83451c82369e201901d582356970b-800wi" title="Celebrating 10 Years of Typepad!" alt="Celebrating 10 Years of Typepad!"></a>

<a href="http://www.typepad.com"><img src="http://everything.typepad.com/.a/6a00d83451c82369e20191034e26f6970c-800wi" title="Celebrating 10 Years of Typepad!" alt="Celebrating 10 Years of Typepad!"></a>