October 03, 2012
Using images in your blog posts makes an immediate visual impact on your readers, and is a great way to supplement your writing. Of course, you'll want to display the photos in your posts at the highest quality available. The Insert Image function uploads your photo to Typepad at the original quality, but depending on the settings you specify to display the images, the quality of the image can be degraded. We have several tips to allow you to maintain image quality:
- Do not choose the Full option for Image Width. The Full size option can result in your image being scaled to fit your column reducing the quality.
- Use the Custom option for the Image Width to set the best fit width for your blog's layout.
- Set an Image Width in 50 pixel (px) increments. e.g. 350px, 400px, 450px, 500px
- Keep in mind most themes include 15px of padding on each side of the column reducing the available column width by 30px. For blogs with 500px columns, the recommended width for images is 450px.
- Increase the main content column width to allow for wider images and add 30px to accommodate for the padding. For example, a main content column of 830px would allow you to display 800px wide images. See the article on customizing column widths.
- Do not choose the option to have your image open in a pop-up window. When you opt to not have the image open in a pop-up window, the thumbnail image by default will link to the original image allowing readers of your site to see the high quality image originally uploaded in addition to the thumbnail image included in the post.
- Resize large images using a photo editing program to be closer to the size the image will be displayed at on your blog. An image which starts at 3600px by 4320px will need to be resized a lot which is not ideal. Use an aspect ratio calculator to determine the best size for your image.
For more technical details on inserted images, see the Technical Specifications For Inserted Images article.
Do you have a photography blog? Share your tips for optimizing your blog for photos in the forum.