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Help Us Celebrate National Pet Day

PetsHelp us celebrate National Pet Day. All day long we will be posting pictures of our bloggers' pets on social media. We want to flood our social media pages with cute, furry, and unique pet pictures.

We also want to feature all the pet blogs that are hosted on Typepad. Provide your information and you may see your blog highlighted on our social media pages.

As a special thank you, anyone that submits their information will also be added to a drawing to win a free Typepad T-shirt. 

Button your pet

Button your theme

 


Virtual Visibility in a Tangled Web

Virtual viability in a tangled web
GVIn starting my blog, ASK Harriete, in 2008 with Typepad, my goal was simple:
to increase outreach and visibility, offering professional advice in support of the arts and crafts community. That was eight years ago, and since then the Internet has evolved immensely. There are many more websites, apps, tweets, and social networks all competing for viewers. With ever more sophisticated marketing, targeted content, slick attractions, entertaining diversions, and a spectrum of distractions appealing to potential viewers, it is getting harder to be heard amid the many alternative threads of an increasingly tangled web.

But how can you find visibility in such a rapidly changing and ever more tangled web? How can potential readers find my blog or yours?

SEO experts profess both obvious and secret tricks. They claim expertise in statistics and analytics, Black Hat to White Hat, and A / B tests. Google pushes for more traffic with numbers to boost your ranking, but the only thing that Google will tell you is that quality content is key while revealing very little about the algorithms that they use to rank your content.

Developing a blog is more like creating art. The parallels of creativity are clear. Like great art, great blogs provide unique perspectives, building upon familiar themes, but with new, original, and enlightening perspectives. Readers seek authenticity that emerges from consistently presenting a voice that resonates with their own experiences.

In a more literal sense, images are crucial to virtual visibility. But like the written content, the images must be your own authentic constructs. Images taken from generic photo sites are just that… generic images sourced from tags and keywords. They are another person’s vision of their reality, not yours. They are not speaking to your own truth. I never use other people’s images (except as a specific reference with attribution, of course). I make all my own images.

More constructively, images borrowed from another site is copyright infringement. “Borrowing” images is theft. In the Internet world, with so much competition for time and space, everything on your blog must reflect authenticity and honesty, truth and trust.

As a quick solution to images, when I want to illustrate some novel aspect of my content, I create an image of words arranged in colorful or striking fonts. I use my words to reinforce either the title or a provocative sentence. This creative approach works at many levels to elevate your content amidst a tangled web of average. Make your own images!

UnnamedOn a very practical level, images are a major vehicle on Twitter, Facebook, Pinterest, and Instagram. Images readily push your content into the primary social networks and literally bring visual visibility for your blog, even on the tangled web. But to be more effective in these visual platforms, you must have great images that reflect your signature voice. I still use an ancient version of Photoshop, so it is quite likely that even a basic level of image editing software will work for you.

Text based images can be created from any raw material, ranging from old typewriter keys to Scrabble tiles. Elevate your signature style and use it to create images. Be imaginative and think about how you can create your own unique images in your visual voice.

Linking your blog to Twitter, Facebook, and Pinterest is an essential element to maximize your virtual visibility. While a blog offers a platform for posting content and images, I find that posting snippets of my content and images on multiple social platforms generates significant traffic. This leverages the tangled web to your advantage.

Virtical imageCreating images in both vertical and horizontal formats can enhance your reach into different social networking platforms. An extended vertical format works well on Pinterest with a link to my blog. Horizontal images work better for Facebook, where it seems more likely that the conversation and debate picks up steam.

Short excerpts from your blog can connect into social networks. A stand alone blog just doesn’t travel very far on the tangled web. Take a provocative or informative sentence from your blog and share it on your page with an image, title, and link–then your post will travel without you. On Facebook and Pinterest, people will often share your content on their page or Pinterest board. But this is more likely to happen once the content is already posted on a social media platform. Also share posts to other group pages that you know are interested in your content. This has been the most effective way for me to generate visibility for my blog content.

So find your singular voice and type away, finding and revealing your own truth. Create images that support your content, and share in the tangled web. Finding your virtual visibility is a messy process with lots of adventure on the way.

Learn more about Harriete Estel Berman and her blog Ask Harriete by checking out her sites. She creates great blog posts like Search Engines Have No Vision! So Help SEO "SEE" Your Images and Images on your website, Are they lost or found?

 

ASKH


Random Acts of Kindness Winners!

RAK Banner

Congratulations to everyone that entered our Random Acts of Kindness drawing through social media and our mailing list. We are ready to announce our winners!

Grand Prize Winner: 1 year free

Hearts EncouragedHearts Encouraged: A Spiritual Wellness Ministry
www.heartsencouraged.com

Two First Place Winners: 6 months off

SocietyWetmore-Hardcrabble Genealogical and Historical Society
www.wetmorehistoricalsociety.com
Quilts

 

 

Quilts for Orphans
quiltsfororphans.typepad.com

 

 Two Second Place Winners: 3 months off

CTE

Association for Career and Technical Education
ctepolicywatch.acteonline.org/

Hope

A Future and a Hope
www.purechristianity.blogs.com

Be sure to follow our Twitter, Facebook, and emails to stay up to date with all things Typepad, including great contest and drawings!


Gaining Confidence in Typepad by Trial and Error

Gaining Confidence in Typepad by Trial and Error

Seven years ago, ready to shift from utilizing a free blogging platform to freedom over my design, I realized the blogs, whose interface most closely matched the blog I hoped to build, used Typepad. Once my blog's content transferred, I set the intention not only to redesign my blog, but learn how to do so as independently as possible. I didn't have previous knowledge in web design or a lot of money or time to invest. Thankfully, I quickly realized thanks to Typepad's user-friendly interface and online Knowledge Base, as long as I was willing to experiment and play, I could create the blog I envisioned.

The colors, formatting, the sidebars, and banner of my blog have changed over the years, but what hasn’t is my confidence in being able to easily learn and apply Typepad’s features with little to no challenge. I say this because Typepad is easy to use and I am willing to play. "Play" meaning test out features, search their Knowledge Base, and sometimes hit preview over and over again.

If someone tracked a single change on my blog, they might see a color, font, or a sidebar image change multiple times. I appreciate how easily this happens. I go to Theme Builder, play with size and color. I experiment with how images, links, borders, and columns look. In the Content section, I can seamlessly add a new tab on my navigation bar, quickly move sidebar images, and again, thanks to Typepad's Knowledge Base, create buttons using HTML.

There are many reasons why I enjoy blogging; one, I didn’t expect I'd like utilizing web design. Financially, I need to be able to facilitate all aspects of my blog, and I need reliable help when I know what I want to do but don’t have the expertise to figure it out. Typepad allows me to play and learn, make mistakes, and quickly fix them. I thank Typepad’s thoughtful and user-friendly platform for this. Never once have I made a design decision and worried I couldn’t change it back or would need excessive amounts of time to correct the mistake.

Typepad helps me share my story without the stress of needing prior web design expertise to do so. The skill set I've received developing my blog with Typepad has given me the confidence to format professional ezines, newsletters, and web pages. While I can now navigate other, less user-friendly platforms, my preference remains here, where I know I have the tools to keep building.

Kelly Sage is a certified facilitator with Women Writing for (a) Change and the Young Women Writing for (a) Change Coordinator. She facilitates adult, young women, and homeschool writing circles. In her former life she was a middle and high school English teacher. She writes about homeschooling and living with young children on her blog, www.sagetribe02.com.


More Shops on Typepad to help you find the perfect gift

Final Shop Typepad

Shop Typepad is a great way to support your fellow bloggers! Check out some of them below.

Botanical Paperworks

Plantable paper is a biodegradable eco-paper that is made with post-consumer materials (no trees harmed for this paper!) and embedded with seeds. When the paper is planted in a pot of soil, the seeds grow and the paper composts away. All that is left behind is flowers, herbs or vegetables and no waste. It's easy to plant and grow.

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A Fanciful Twist

Whimsical art from Vanessa Valencia. You can get prints, journals, cosmetic bags and much more. Each one beautifully made. Handmade items that make a great gift for friends and family. 

Afancy

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A Daily Monster

Unique monsters from the head of Stefan G. Bucher.  Great gifts for the little monster or monster lover in your life.  These monsters have invaded computer screens all over the world! Bring one home today!

Daily Monster


Don’t know what to get someone… Donate in their name!

Donate

For those that are hard to shop for, donating in their name is a great gift! Find a charity they believe in and support. Donate the money you would have spent on a present to the organization. Shop Typepad has a few non-profits for you to consider!

 

Chesapeake Bay Foundation

The Chesapeake Bay Foundation (CBF) is a non-profit organization devoted to the restoration and protection of the Chesapeake Bay. Learn more about their efforts to save the bay through education, advocacy, litigation, and restoration.

CBF NP

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Daily Dose of Dogs

Donate to Winnie’s Wish Cat Rescue & Shelter for the animal lover in your life. They provide care for homeless dogs and cats until a loving home is available. This shelter provides needed medical care, socialization,  and a place to be before they can be adopted out to their forever home.
DDD bannerDivider

Humane Society of the US

Your monthly support will help their campaigns to shut down puppy mills, end dog fighting, stop the Canadian seal hunt, reduce the suffering of animals on factory farms, and so much more.

Humane

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Moms Against Hunger

Help thousands of families around the world that are hungry. Help Moms Against Hunger provide food for those in need in so many nations.

Mom

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A Future and a Hope

A Future and a Hope is all about bringing futures to those without any. They  do this by caring for children directly, paying school fees, paying for health care, buying relief food, and now building a farm. Your donation goes to help these children in Kenya.

AFuture

 


Let Shop Typepad Help You Find The Perfect Gift

Final Shop Typepad

 

Shop Typepad is a great way to support your fellow bloggers! Check out some of them below. 

Shabby Cottage Adorned is a handcrafted jewelry and hair ornaments store. Romantic and vintage inspired artisan jewelry with modern styling. Give the gift of handmade to your loved one or wear it with pride. Designed and created with love by artist Gail Schmidt, one at a time at her home studio in Tennessee.

Shappy Cottage Adorned

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The Tea Lover's Archives have amazing teas and tea related gifts for the tea lover in your life. The great selection of teas includes many different White Teas, Green Teas, Oolong Teas, Black Teas, Puerh Teas and Tisanes. Get your hot water ready and order today! 

Tea Lover

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Welcome to A Beautiful Mess! Run by sisters Elsie Larson and Emma Chapman.  Together they own A Beautiful Mess, a women's lifestyle company focused on creating happiness every day through a homemade lifestyle. Here you can find all your scrap-booking needs and other fun accessories. 

A beautiful mess

 


Featured Blog: Smile And Wave

Smile_and_wave

Smile and Wave is a lifestyle blog by author Rachel Denbow, dedicated to sharing her love of design, DIY, and family moments. Rachel has been blogging since April 2007, as a means to connect with like-minded, creative, inspiring women. She has been a student, a waitress, a nanny, an ESL teacher, blogger, e-course writer, workshop teacher, and is now published author! Be sure to check out her e-courses for even more inspiration!


Featured Blog: Kids and Eggs

Kids_eggs

Meet Megan, mother of four, kindergarten teacher, writer, beekeeper, soap-maker, and chicken-tender living in the Northwoods of Minnesota. Fueled by strong cups of coffee and the passion and desire to teach and learn, her hope is that her readers will find some inspiration from her experiences, and from what she shares to enrich their - and their family's - lives.

FOLLOW: Typepad | Twitter


Featured Blog: Clean

Lusa Organics

Blogger Rachel Wolf is a homeschooling mother of two, owner of LuSa Organics (an all natural, handmade baby and body care business), writer and crafter. Her blog, Clean, offers glimpses of family life, lived with the belief that "each person is walking their own perfect path". What she shares with her readers is simply her family's way of living, peaceful parenting, simplicity, homeschooling, food preservation, and crafting of all sorts.

FOLLOW ON: Typepad | Twitter