Listen to our conversation with Debbie Weil

October 17, 2006

Yesterday I had the pleasure of chatting with Debbie Weil, author of The Corporate Blogging Book, for our series of podcasts with authors who blog on TypePad.  Debbie was gracious enough to spend 20 minutes with us to talk about why business are blogging, who's doing it well and to pass on some advice to business that are just getting started with blogs.  You can listen to our conversation here, or you can grab the 9.5mb file directly.

This is our fourth TypePad podcast; hopefully we're getting better at these!  Our apologies to the intrepid users who tried to tune into our Skypecast with Debbie last week; to simplify matters we went a bit more "old tech" for this week's conversation.  If you're interested in subscribing to our amateur radio experiments in iTunes or another favorite audio player, you can grab an RSS feed of just our podcasts from our friends at Odeo.

Chat with Debbie Weil, author of The Corporate Blogging Book

October 09, 2006

CorporatebloggingDebbie Weil is a well-known corporate blogging consultant, author of The Corporate Blogging Book and our featured author for October at books.typepad.com.  She blogs on TypePad at BlogWriteForCEOs.com, where she covers the ins, outs, ups and downs of business blogging.

We're very pleased to be hosting a moderated Skypecast conversation with Weil this Thursday, October 12th at 2:00 pm PDT to talk about her book and best practices for businesses that are blogging.  To participate, all you need is Skype and this link: skypecasts.skype.com.  If you can't join us, don't worry; as always we'll be recording the conversation and releasing it as a podcast just a few days later.

Update: We had some technical difficulties with the Skypecast this afternoon, and we apologize for that!  We're going to record an old-fashioned podcast with Debbie and release it as soon as possible!  For everyone who tried to join in this afternoon, we apologize.

 

Listen to our conversation with Shari Caudron

September 28, 2006

On Tuesday we had the pleasure of hosting Shari Caudron for the latest in our monthly series of Skypecasts / podcasts with authors who blog on TypePad.  Shari is the author of Who Are You People, a Personal Journey into the Heart of Fanatical Passion in America, and blogs on TypePad at whoareyoupeople.typepad.com.  Shari and I talked about everything from Barbie dolls to storm chasers to the Grobanites, as well as the combined power of blogs and MeetUp.com.  If you missed the Skypecast, you can listen to our conversation here, or you can grab the 19mb file directly.

This is our third TypePad podcast; if you're interested in subscribing to our amateur radio experiments in iTunes or another favorite audio player, you can grab an RSS feed of just our podcasts from our friends at Odeo.

We love authors on TypePad

September 24, 2006

After our great conversations with Chris Anderson and Seth Godin about their new books, we decided it was time to make a home to show off all the great books that come from TypePad bloggers: books.typepad.com.  It will collect biographical information, interviews and the podcasts we record all in one place.  We also used Amazon's new aStore feature to put together a simple bookstore that makes it easy to browse and buy books by TypePad authors.

Whoareyoupeople For those who are interested in learning about each month's Featured TypePad Book, but don't want to have to keep checking the site, you can either subscribe to the site's feed, or sign up to receive a monthly email about the program.  Just enter your preferred email address at books.typepad.com and we'll keep you in the loop.

As for this month's featured author: We're really excited to talk with Shari Caudron, author of Who Are You People?, a look at fanatical obsession across the United States.  (Bloggers, obsessed?  Never.)  Join us Tuesday, September 26th at 2:00 pm PDT for a Skypecast conversation with Shari.  We'll be chatting about about pigeon racers, tornado chasers, Mayberry Days, furries, ice fishing, and diehard fans of Josh Groban. If you can't make, don't worry -- as always, we'll be posting a recording of our conversation as a podcast.

Chat with Seth Godin, author of Small is the New Big

August 16, 2006

Sethgodinbookcover Seth Godin, author of Small is the New Big, has a mission -- to help business people realize how smart they already are.  He writes and talks relentlessly about the need to engage customers, to make your products or services remarkable, discussion-worthy, and to make sure your business ultimately keeps (and exceeds) its promises.

Chances are you've heard Godin's message before -- he blogs (on TypePad),  he speaks, he writes books.  He founded the pionieering online marketing firm Yoyodyne and, most recently, the expertise portal Squidoo.  His previous books include Permisison Marketing, Unleashing the Ideavirus, and All Marketers are Liars.

On Tuesday, August 22nd at 2:00 pm (PST) we'll be hosting a moderated Skypecast discussion with Seth Godin.  To participate, all you need is Skype and this link: skypecasts.skype.com.  If you can't join us, we'll be recording the conversation and releasing it as a podcast later next week.

Listen to our chat with Chris Anderson

July 31, 2006

Last week we moderated a SkypeCast with Chris Anderson, editor in chief of Wired Magazine, and author of the best-selling book, The Long Tail.  If you missed the SkypeCast, you can listen to our conversation here, in our inaugural TypePad podcast.

Or you can grab the 18mb MP3 directly.

Many thanks to Chris for participating, and stay tuned for more TypePad podcasts.

Chat with Chris Anderson, author of The Long Tail

July 19, 2006

Longtailcover Back in October 2004, Wired editor-in-chief Chris Anderson penned one of the most influential magazine articles of recent times, "The Long Tail." The Wired cover story explored the impact that improved searching and better filters have had on selling products and services, making it possible to profit from items that aren't "hits" in the Top 100 sense. Increasingly, Anderson suggests, niche products that alone sell relatively few units will together make up the majority of sales for many businesses.

The idea has become one of the most popular memes for bloggers who write about business and culture, and over the past 20 months has taken hold in the mainstream as thinkers and consumers alike realize the implications of the shift. And Hyperion has just published Anderson's book The Long Tail: Why the Future of Business is Selling Less of More in hardcover.

On Monday, July 24 at 1:30 PM PDT, we'll be hosting a moderated SkypeCast discussion with Anderson.  To participate, all you'll need is Skype and this link:  skypecasts.skype.com.  We couldn't be more excited about this event!

In the meantime, check out our interview with Anderson over on featured.typepad.com, where he talks about how he used his TypePad blog to expand on the ideas in the original Wired article, connect with his readers and evolve his thinking about Long Tail economics.

New Webloggers, New Experiences

September 04, 2003

While looking through our referrers, I found a great post about TypePad and community.

Carried Away writes about The "Recently Updated Weblogs" Effect:

"William, who publishes "the life - or NOT!", checked his referrers list and found a hit coming off of my site, and in turn checked out my site and then TrackBacked a post to me here. I know that's the whole point of the TrackBack feature, that  readers are allowed more insight into a particular topic, but there is also an element of "connecting" going on. At least right now when blogging is still realtively new to a lot of us."

Placing the "Recently Updated List" on your own weblog is certainly a great way to help foster this community. While it may not be an option for those who like to selectively link to weblogs, it's a way to get discovered through reciprocal links. Of course, you have to be comfortable with the idea that you may end up having a link to a weblog that expresses an opinion that you may not agree with. It's this sort of gamble that is what makes weblogging appealing -- different opinions to read, consider and even sometimes ignore.

We'll be soon adding some new and very exciting community features to be found on the blogs.com domain. Look for these features in late September!

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