Twitter is one of the more established social media platforms out there. It is a valuable tool in expanding the reach of your blog to new readers and in driving more traffic to your blog. It is also one of the easiest social media platforms to integrate with Typepad.
With over 330 million users, that is a large pool of readers you can tap into at no cost!
Connect With Your Readers
Being active on Twitter is an additional way to connect with your readers outside of your blog. When a new visitor checks out your blog for the first time and wants to stay updated, they are likely to look for a social media account to follow such as Twitter.
Don't Forget Search Engines
Did you know that tweets show up in Google search results? It's true! As long as your tweet includes relevant keywords and hashtags along with your post URL, they will appear in Google search results. Now that Twitter allows more characters per tweet, this gives you more room to play around and get creative with how you word your tweets.
Check The Numbers
Each tweet shared collects statistics which you can review by clicking the bar graph icon included in that tweet. It shows the number of impressions, total engagement, and clicks per link. This gives you a better idea of what kind of tweets gets more attention.
Easy To Share Through Typepad
It is very easy to connect your Twitter account with your blog. First, connect your Twitter to your Typepad account by going to Account > Other Accounts, and select the Twitter option. Next, under your blog settings, click on the "Settings" tab and go to "Sharing." You can set up your Twitter Card information which includes sharing the first image uploaded to your blog post.
Do you use Twitter to promote your blog? Let us know in the comments! Share your Twitter handle with us! Our Twitter handle is @typepad, follow us today.