Posts categorized "News" Feed

Image Editor Changes

When you use the Image Editor today, you'll notice that the Aviary Image Editor is no longer available. Adobe purchased the product and is discontinuing its use as an online editor on November 30, 2018. Please see our updated Knowledge Base article to see how to use the new editor within Typepad.

We are very sorry to see Aviary go.  If you have any questions or concerns, as always, the Typepad Support team is here to help you!


2018: An Early Guide To The Shopping Holidays

2018_ An Early Guide To The Shopping Holidays

The holidays are coming. While you are getting your home ready for friends and family, think about your plans for your blog. You can give your blog a new look for the holidays and start planning your holiday promotions. Being prepared will make the holidays go by smoother. 

Dates

The main shopping holidays to start planning for: 

Halloween Tuesday, Oct 31st
Thanksgiving Thursday, Nov 22nd
Black Friday, Nov 23rd
Small Business Saturday, Nov 24th
Cyber Monday, Nov 26thth
Giving Tuesday, Nov 27th
Hanukkah Begins Tuesday, Dec 2th
Hanukkah Ends Wednesday, Dec 10th
Christmas Eve Sunday, Dec 24th
Christmas Day Monday, Dec 25th
New Year's Day Sunday, Jan 1st

These are the main holidays that US customers expect to find promotions for. Use that to your advantage. These holidays encourage people to purchase gifts for their loved ones. 

You should have a plan for an overall promotion and each shopping holiday should have its own version of the promotion. If you are blogging for business, we recommend you take the time to think out a Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday strategy. These are the main shopping days readers plan for. Letting readers know you will be providing deals during these holidays will help them plan their shopping strategy.

Organizations to help you prepare

This is a one stop post to help you get started on your strategy. We did the research for you and prepared a list of places to start. Their websites are full of information that can help guide your holiday strategy. 

Small Business Saturday  Giving Tuesday

Create Material for your Small Business Saturday Promotions

Get your Community together for Small Business Saturday

Giving Tuesday Blog

Giving Tuesday's Tool Kit

Typepad Constant Contact

Call To Action Button

Pre-Schedule Posts

Prepare for Small Business Saturday

Prepare for Cyber Monday

Prepare for Giving Tuesday

Constant Contacts Holiday Blog

Constant Contact Holiday Planning

Hashtags

Hashtags are a great way to get found through social media. We have gathered a list of all the hashtags we could find for each of the shopping holidays and put them in an easy to read infographic for you to use! Use them along with your branded hashtags to help  promote your blog and deals. 

2018 Holiday season


You will feel relieved after all the planning is done and you can sit back and relax during this holiday season. What promotion strategies have worked for you in the past? What has not worked? What is your go to source to help get ideas for the coming shopping holidays? Share with your fellow Typepad Bloggers in the comments below! 

 


Creating a Secure Password: the Do's and Do Not's

2 Creating a Secure Password_ the Do's and Do Not's

As hacking becomes more sophisticated, so too should your passwords. Long gone are the days where using easily memorable words and names for passwords was acceptable. To protect your account–both here at Typepad and with other services–we recommend reviewing your current password. Consider how you can further secure your account from unwanted access by following the Do's and Do Not's we've outlined below. Putting these steps into place will greatly help protect your content and hard work.

First, let's review the Do Not's for password creation so that you have a better understanding of what you may be doing wrong, and can objectively evaluate your current password:

The Do Not's

  • Don't use a password you've used before
  • Don't use identifiable information
    (e.g. yours or family members' names; birthdates; and so on)
  • Don't place the password or hints in plain sight of your computer where someone else can access it

Next, let's review the Do's for password creation, so that you can create a stronger, more secure password for your account:

The Do's

  • Use a mixed- case and character password
    (e.g. use punctuation; upper case; lower case; substitute symbols for letters – D@ngerZ0n3!)
  • Create a password that is longer than the previous standard of 6-8 characters
  • Consider using a pass phrase, which allows you to make use of mixed-case and characters with a longer character count
    (e.g. Thirty8B3arCub$)
  • Use a password manager if you're concerned with forgetting your more secure password

Are you ready to update your password to better secure your account? Learn more about Changing your Typepad Password in our Knowledge Base.

If you have additional tips for password security, leave a comment below to share with your fellow Typepad bloggers!


Get Creative! Add a Presentation to Your Blog

Presenting

Visually add to your message by inserting a presentation in to your blog post. There are many great programs out there to help you design a visually appealing presentation. Today we are going to focus on how to add a presentation from Google Slides, Prezi, and Emaze into your blog post.

Google Slides

Google Slides is a free presentation program that is included in your Gmail Account. Click on Google Apps (a 3 by 3 square of smaller squares on the right) and select Slides. Create your presentation. Once your presentation is complete, click on File, then Publish To The Web.  Click on the Embed tab, then select Small under Slide Size. Click on Publish to get the embed code.

Google Slides Pop UpCopy the code and log in to your Typepad account. From the Compose page, click on the HTML Tab. Search through the HTML to find where you want to paste the embed code. Paste in the embed code, then click on Rich Text to see it in your post. Last, publish your post.

Google Slides codeExample of a presentation created in Google Slides:

Prezi

Prezi is a presentation program you can use to create an interactive presentations. Once you have created your presentation, you need to generate a presentation URL. Click on the Share icon and create the presentation URL. Copy that URL and save it somewhere (Notepad or Text Edit). Use the code below and replace your_view_link with your presentation URL

<iframe width="550" height="400" src="your_view_link/embed" webkitallowfullscreen="1" mozallowfullscreen="1" allowfullscreen="1"></iframe>

Copy your edited code and add it to your post. From the Compose page, click on the HTML Tab. Search through the HTML to find where you want to paste the embed code. Paste in the embed code, then click on Rich Text to see it in your post. Last, publish your post.


Prezi Code

Example of a presentation created in Prezi:

Emaze

Emaze is a web based platform that helps you create engaging presentations. After you created your presentation, click on the Share button and copy the Embed code.

Emaze Share

From the Compose page, click on the HTML Tab. Search through the HTML to find where you want to paste the embed code. Paste in the embed code, then change the height and width size. The height should be 340px and the width is 600px. Click on Rich Text to see it in your post. Last, publish your post.

Emaze Code

Example of a presentation created in Emaze:

Powered by emaze

 

Presentations are a great way to visually sum up your blogs main ideas. Share them on social media along with a link to your post to help draw attention to your blog!

Use the comments to share with us posts you have used a presentation in. What other suggestions would you add?


How To Create Secure Security Questions

Banner Create save and secure security questions

Security Questions are another layer of security to keep your account safe. We've all had those moments when the browser does not remember our password. Don't panic! Answering your security questions correctly will help us get you access to your account or block those up to no good. 

Typepad allows you to add two security questions. Click on the Account tab and scroll down to Security Questions. Select one of our pre-made questions or click on "Create a Custom Security Question" to create your own. Add your answer then click on Save Changes. 

When creating your own security question you want to make sure you use a question and answer that is secure and will help you gain access to your account quickly if you need to use it. We have created a great guide to help you create a secure question and answer. 

Create save and secure security questions
Set up your security questions today! Go straight to your Account page (you will have to log in first).


How To Change Your Facebook Profile To A Facebook Page

  Facebook Profile to a Facebook Page

Everyone is on Facebook — family, friends, business, and non-profits. When you started your blog, you may have created a Facebook Profile. A profile is like your personal profile but for your business. This is a big NO-NO for Facebook, and they want you to convert your profile to a Facebook Business Page. They have made it really easy for you to do! We created this great infogragh that goes over the many perks of creating a Facebook Page, what to expect, and how to change! 

Quick Tip: The fastest way to tell if you have a profile or a page is to look how people follow your page. If you have "likes", you have a Facebook Page. If you have "friends", you have a Facebook Profile.  

Facebook Profile

To help, we have included the steps to convert to a Facebook Page below with the clickable link to help you get started!

How To Change To A Facebook Page

Go to Create a Facebook Page Based on Your Profile.

Click Get Started and follow the on-screen instructions.

Your new Page will automatically publish once the conversion process is finished. To change this setting, click to select Off next to Publish Page when done at the top.

If you haven't created any kind of Facebook Page for your blog, what are you waiting for. Get started today!


Bitly! The Analytical Tool You Didn't Know You Had

Bitly

Bitly is a free service that can shorten the length of your post URL when sharing around social media or online. You can easily add Bitly with your Typepad account to use when you post on social media.

Bitly Sign inAdd Bitly

To add Bitly to your Typepad account, click on the Settings tab, then click on Add-ons. Scroll down and click on Bitly. You will be asked to start an account or sign into an account you have. 

Once the account is created, you will be asked to authorize Typepad to use, your account. Click on Allow. Now you will be taken back to your Typepad account. Start blogging to create the new Bitly links.

Authorize TypepadView Analytics

Once added, all future posts will have a unique Bitly link that you can share with everyone. To view the link, click on the Blogs tab, then click on the name of the blog. Under Recent Social Media Traffic, click on the Bitly link. Here you will see a list of all your posts and the number of clicks for each post. 

Bilty Overview

Bitly links in Typepad

Bitly offers real time analytics for your unique URL. Click on the URL under Bitly Info to be taken to the analytics page which offers real time data about your unique URL.

You will see an overview of all the Bitlys you have created. You will also see the Total number of clicks, your top referrer, and your top location. When you scroll down you will see the unique URL and a bunch of real time data.

Bitly Analytics GraphNext you will see the total clicks for the post. You can see it spread out over the last few days. This data is updated in real time. 

Bitly Total ClicksNext are the Referrer stats and Location stats. Referrers can be Facebook, Twitter, Email, Direct, and many more. Referrers are where your readers are seeing and clicking your link. You can also see where around the world your readers are.

Referrers and locations

 

This is a great tool to use along with Google Analytics to find out more about your readers and determine any strategic decisions which you can make to increase visitors. Integrate Bitly today to get started.

 


Is Your Twitter Card Enabled?

Twitter Card

With all the changes going on with Social Media, one thing remains - Twitter is still a popular platform to share your blog content.  There are so many eyes scrolling through Twitter, you want to make sure your tweet stands out. Typepad made it easier to automatically share your blog posts using Twitter Cards.   

All you need is your Twitter handle to get started.  Go to Settings > Sharing, scroll to the Twitter Card section. Enter the Site and Creator handles for your Twitter accounts, preceded by the @ symbol (e.g. @typepad). This can be the same handle for both fields if you do not have a separate account for your blog.

Twitter.card2After saving your changes, you can prepare your blog post like usual.  Be mindful of your first uploaded image in your post as this will be the image that will appear in your Twitter card.  The more visually intriguing, the better!

Twitter.card

Here's another tip - Twitter Cards allows your tweet to go beyond 280 characters. The card shows the content’s title and description, so you have room in your tweet to draw people in to check out your post.  

Now that tweets show in search engine results, Twitter Cards provide more meta information which could potentially drive additional traffic to your blog. Twitter Cards are a great way to drive traffic and engagement to your blog and make it easier for followers to share (retweet) your post.  


Blogger Beware - What You Need to Know about Using Images on Your Blog

Blogger Beware

Images are a great way to draw attention to your blog post and give it some pizzazz! Who doesn’t like to look at pretty pictures? Sometimes we may want to use an image that we may not have in our personal photo folder. It’s so easy to do a Google search and just grab one that’s appealing from the results right? Wrong!  Allow us to help you avoid any potential issues using unauthorized images. 

Did You Get Permission?

Just because an image is uploaded to the internet does not mean it is free for you to use. Giving credit to the photographer with a link back does NOT validate the use.  It also does not matter if you are not making any money from your blog.

The individual who took that image owns the copyright of it and can request the image be removed from a website if it is used without their permission. Unless you received permission from the owner, do not use it. If someone contacts Typepad with a valid DMCA report stating that their image is being used on a Typepad blog without permission, we are required to remove that image.

What If I Am Asked To Take Down an Image? 

You may receive an email from the owner of the image, or an agency representing them, asking to remove the image immediately.  Do not argue or explain why you used the image, just remove the picture from the blog post in question.  You may also need to contact Typepad Support to remove the image from the server.  You can do this by opening a Help Ticket

Where Can I Get Images That Are Free To Use?

Creativecommons

A good place to start is Creative Commons.  Since 2001, Creative Commons has issued CC licenses free of charge and is devoted to expanding the range of creative works available for others to build upon legally and to share.  You can use their search tool and they will pull up free license images from all over the internet that you can use without repercussion. 

Unsplash

Another favorite is Unsplash where you will find a collection of beautiful, free images and it is constantly updated.  You can sign up to have new collections sent directly to your inbox. 

Fabio-mangione-236846-unsplash

Pixabay

Pixabay is a vibrant community of creatives, sharing copyright free images and videos. All contents are released under Creative Commons CC0, which makes them safe to use without asking for permission or giving credit to the artist - even for commercial purposes.

Strawberries-3431122_1280

There are many more "royalty free" and free stock images available right at your fingertips online that are safe to use without penalty or copyright violations.  Share your favorites with us today!


Amazing Tools To Aid In Blogging

Tools for blogging

There are many tools in a blogger's arsenal that help make blogging easy and fun. Here are some tools we use here at Typepad.

TitlePortent’s Content Idea Generator

Here you can add a subject and this site will generate example titles. Find one that works for you and start blogging. If you are stuck on what to write about, this site will provide you with a plethora of ideas.

Bloglovin', Paper.li, Pocket

Being a trusted source in a community means you need to know what is being said about your chosen subject. These sites will send blog posts about any subject directly to your inbox. Use these posts for inspiration, or reference in your own blog, when you talk about the same subject.

Bloglovin Paperli logo Pocket

Hootsuite

Getting your message out there means posting to many different social media sites. Doing it one by one can take a lot of time. Hootsuite lets you manage your social media channels in one place. You can also look at analytics!

Hootsuite-horizontal-black-registered

Pexels, Pixabay, Gratisography

Not everyone has the time to take the perfect image that fits your post. These image galleries will have the perfect image for you to use, saving time and money. They have CC0 Creative Common License images for you to use freely on your site.

Pexels Gratisography Pixabay-logo.svg

 

Canva_logoCanva and PicMonkey Imageedit_1_4631193216

Once you have the perfect image, you can edit it! Canva and Picmonkey are great editors that can take your images to the next level. Read our Everything Typepad post about both image editors.

Blogging on the go

You may be struck with inspiration while exploring this great big world of ours. Don't worry! You can still create the perfect blog post on your mobile device. You can save a post for later or publish on the spot. Go to Typepad.com on your mobile device and log in. Explore our  Mobile Compose experience and let the journey begin! 

What tools do you use to help you blog? Share in the comments below!