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Interview with Dr. Steven Mintz from Ethics Sage

Ethic Sage Logo

Ethics Sage provides amazing guidance and insight into the days ethical questions. Written by Dr. Steven Mintz, from Cal Poly State University in San Luis Obispo, his blog was recently named one of the Top 20 Philosophy Blogs in 2019 by Voucher.co.id. It is not hard to see why.  Dr. Mintz does an amazing job writing in a way that is easy to read and connecting the information to what is happening today. We wanted to know more about Ethics Sage so we asked! We hope you enjoy our interview with Dr. Mintz and can get some inspiration for your blog. 

1) Can you tell us about yourself and your blog? Is it just you writing your blog or do you have a team that helps?

I am a professor emeritus from the California Polytechnic State University in San Luis Obispo. I started blogging under the name “Ethics Sage” twelve years ago to share my thoughts about ethics in society, the workplace and in higher education. For the most part I am the only one taking care of writing blogs, but do use guest bloggers for my Workplace Ethics Advice blog. Readers are also free to send me questions and I answer them without divulging any names.

2) Why did you start your blog? Can you tell us the back story to Ethics Sage? How did you get that name?

Academic publishing appeals to a limited group of readers. I started blogging to reach a broader commercial audience. Blogging is my way to contribute to the dialogue about how we can enhance the well-being of ourselves and others by following an ethical path. I chose the name Ethics Sage because the purpose of my blogs is to share my wisdom on all things ethical.

3) What is your process for writing a blog post?

Writing a blog post begins with identifying a topic of interest to the community. I read the news feeds every morning to get ideas. Next, I outline the points I want to make limiting myself, whenever possible, to 500-700 words. I write the first draft, sleep on it, and review and post it the next day or later in the week.

4) How do you find fresh ethical, philosophical ideas to write about?

There’s no problem finding fresh ideas about ethics and philosophy. As a society, we have lost our moral compass and every day we learn about improper behavior by our political leaders, companies, sports figures, those in entertainment and so on. I also look for topics that related to civility, which is also in decline in society. I frequently write about civility along the lines that we, as a society, need to learn how to disagree with each other without being disagreeable.

5) What is your favorite feature in Typepad?

Typepad is simple to use and post to social media. As a non-techie, it’s important for me to navigate the system without needing a website support system. Typepad also has great customer service and responds to questions immediately.

6) What is the most important thing you have learned from blogging?

Be sensitive to your audience and write what they want to read, not necessarily what I want to write about. Sometimes I will ask readers if there are any topics/controversial issues that they would like to learn more about or to find out about my thoughts on these matters.

7) You have a few minutes, what is your go to tip about blogging?

There are five steps I use to guide my blogs that are transferable to other bloggers.

1) Write an engaging headline. Grab the attention of your readers right away.
2) Write short paragraphs. This helps improve the flow of your blog and it’s easier to read.
3) Use subheadings whenever possible. This helps to organize ideas and key readers about what’s coming next.
4) Use images. This tends to attract readers attention and help them decide whether to read your blog.
5) Spend time learning how to maximize your SEO ranking.

8) What blogs do you follow?

I follow blogs in my field. I subscribe to them and frequently make comments on their blogs to gain visibility for myself and my blogs. A word of caution here is that you have to limit the number of blogs you follow because it can consume a lot more time than you want or should spend.

10) What is one goal for your blog in the next 6 months?

I’ve just written a book on how ethics can help enhance one’s happiness and gain greater meaning in life. The book is Beyond Happiness and Meaning: Transforming Your Life Through Ethical Behavior. It is available for sale on Amazon and on my website (stevenmintzethics.com). My goal is to use my blogging to build interest in my book and engage with my readers to learn what reading the book meant to them. In other words, the blogs should help market the book and the message of the book should guide me in future blogs.

11) Who or what inspires you to keep blogging?

I am inspired by my readers who have commented positively on the issues addressed in my blogs. I’m always looking to reach out to new audiences to gain exposure for my ideas and help readers improve their daily lives, relationships with family members and friends, workplace interactions and on social media. Even though my blogs are on ethics and philosophy, they are written in an engaging format – not preachy. Readers share their thoughts with me and their positive feedback keeps me blogging.

More about Ethics Sage

Ethics Sage addresses some of the most pressing issues facing society, how to develop an ethical workplace culture, and academic freedom and integrity. It has received awards for being the best in their field, including for philosophy, corporate social responsibility, and higher education. Readers can learn more about them on my website (stevenmintzethics.com). Readers can also sign up for my monthly newsletter on my website

More about Dr. Steven Mintz

Dr. Steven Mintz

Steven Mintz is a professor emeritus from the California Polytechnic State University in San Luis Obispo. He received his doctoral degree from The George Washington University. A well-known researcher in ethics, Dr. Mintz has published dozens of articles on ethics in society, in business, and accounting ethics, as well as a textbook titled Ethical Obligations and Decision Making in Accounting: Text and Cases. His first book for a commercial audience is Beyond Happiness and Meaning: Transforming Your Life Through Ethical Behavior. Dr. Mintz has been recognized for his work, including the Accounting Exemplar Award from the Public Interest Section of the American Accounting Association, an award that distinguishes him as a role model to others.

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Typepad Blogger Weekly Roundup

Typepad Bloggers Weekly Roundup 2 (1)
Every week we share Typepad blogs that have caught our eye and been shared over social media.  Check them out!

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Exploring art events in and around NYC, follow Art Hag and appreciate the many art institutions through the city.

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Be Colorful is a blog for anyone who loves the coastal lifestyle and design. Sit back and enjoy a drink while you read along. Life's a beach!

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If you need some creativity, go into the cave! The Creativity Cave is written by Dena Rekow - bringing you Creative Stampin' Up projects and inspiration for all.

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Welcome to Megelles! Teddy Bear, Patchwork and Sewing Studio owned by leading Australian Bear Artist Lisa Dopking. Get out your needles and start your next project today!

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2 To Oregon chronicles Michael and Annie Tinnesand's adventures. What started as a way to share their trip to Oregon, their blog has become so much more as their adventure continues.

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South Asia Daily is written by Mayank Chhaya, a journalist and author. Commenting on their days with thoughtful articles and beautiful images.

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Makeup is an art, and The Makeup Museum displays it proudly. Explore makeup design, history and artist collaborations. Get inspired today!

And did you notice that The Creativity Cave and The Makeup Museum use custom domains for their URLs? Learn more about how you can get a Custom Domain Name for your blog here


Blog Smarter with Master Templates

Blog Smarter with Master Templates


Everyone has heard the saying "Work smarter, not harder." At Typepad, we are here to give you tips and tricks to make sure your blog is a success! Today we are going over how to create a Master Template for sharing recipes.  

First, you want to copy the code below and put it into a new blog post by clicking on the HTML tab on the Compose page. 

Code For Recipe Template

Now click on the Rich Text tab to see the post and make changes. 

TIP: Name this post Master Recipe and save it as a draft. Make any changes to the font, color, and branding you want to have in every post.  Change the status to Draft and click Save. Now you have code to reference for future blog posts. 

Table For The Recipe

The recipe is in a 1x2 table. This gives you a section for the ingredients and a section for the instructions. You can change the background of the table to match your brand colors. 

To edit the background color, click in the table then click on the Table Properties icon in the bar under the table. On the Advanced tab, click on the little square to select a color. Put in the hex value or RGB values of the color you want. Click Ok. You will see that color in the little box and the hex value next to it. Click OK to save your changes. 

You can do the same thing to add a border around the table. Keep in mind this will add a border around each cell. 

Advanced Table
Recipe TemplateAdd Code To New Post

Now that you have the Master Template post set up, you want to save it as a draft. Next to Status click on the drop down and select Draft, then Save. 

When you are ready to create a new recipe post, search for the Master Recipe post and click on the title to go to the Compose page. From the Compose page, click on the <> button to view the source code, copy the source code. Next, click on the Posts tab, and create a new post. Click on the <> button and paste in your code. Select Ok. 

Adding A Printed Version

Some home chefs don't like to have their phones out while they are preparing food. Always offer a way for your readers to print out your recipes. We recommend that you write them up in a document and save as a PDF. PDF's are easy to upload, download, and print on a multitude of devices. Look for 'Print Recipe' in the recipe template, then click on the File icon. Choose the PDF file of your recipe, then click OK to upload and link it to the highlighted text. The 'Print Recipe' text will change to 'Download NAME OF FILE'" where "NAME OF FILE" is italicized but not capitalized like in my example here. You can keep the default text or customize the text by clicking the newly made link and editing the text in the 'Change the Text to Display' field. Click OK to save the change. TIP: The Jump To Recipe link is an anchor link that is already set up to go down to the recipe. No need to change anything. 

Image Gallery

The Image Gallery is a great way to display your images. You can add images of you creating the dish or of your family and friends enjoying the meal. 

To change the images in the image gallery, select one image, then click on the Insert Image icon. Choose file and select all the images you want to add.

Image Gallery

Tip: Hold down CTRL to select multiple images if you are using Windows. If you are using a Mac, hold down CMD. 

Select Insert Images to add the images to the scroll bar. Once you have added your images, you can delete our images. Select the Image and tap delete on your keyboard.

To change the text, click on the text and delete what is written. Now type in what you want to add.

We recommend using a master template to save time with formatting and managing images. We provided one example of how such a template could be used, but we'd love to learn what other types of templates you would like to see. Make sure to leave a comment with your thoughts and suggestions!


Typepad Blogger Weekly Roundup

Typepad Bloggers Weekly Roundup 2 (1)
Every week we share Typepad blogs that have caught our eye and have shared over social media.  Check them out!

Screen Shot 2019-02-28 at 5.39.28 PMA chronicle of Ronni's adventures in growing older (but never growing up). Time Goes By is a blog that will help you find the humor in growing older.


Screen Shot 2019-02-28 at 5.35.36 PMWritten by Betsy Verldman, Paper, Scissors, & SuperHeros is about her life and love. She blogs about her super kids and her love of scrapbooking and papercrafting.

Screen Shot 2019-02-28 at 5.20.32 PMPat Sloan uses her blog to teach quilters how to create and have fun! She shares her fun patterns and great DIY projects for all to see and do!

Screen Shot 2019-02-28 at 5.24.19 PMRun by Mark Thoma, Economist's View provides you with all the latest in economic news. It is a one stop shop for those looking to learn more about the economy.

Screen Shot 2019-02-28 at 5.26.31 PMThe latest in pickup truck news, including spy photos, new models, and new engines.  From cars.com, PickupTrucks.com will help you find the truck of your dreams!

Screen Shot 2019-02-28 at 5.28.36 PMRun by Philippe Bilger, he uses his blog, Le Blog de Philippe Bilger to engage in dialogue with fellow citizens on issues of justice and society. If you don't read French, you can still check out his writings by using a tool like Google Translate. 

Screen Shot 2019-02-28 at 5.31.48 PMPeter Hitchens is an English conservative journalist and author. He writes for The Mail on Sunday. Read more today from his column in Mail On Sunday.


Do You Login With Google+? You Will Want To Read This!


Do You Login With Google+_ You will want to read this!

If you have not heard, Google + is gone. At the end of last year Google announced they were shutting down Google + because they just were not meeting the expectations they set out for their customers. 

So what does this mean for Google + and Typepad? 

Well, you will want to review your blog and make a few changes if needed. Let's walk through those changes. 

Logging in with Google +

Some bloggers may be using Google + to log into their Typepad account. As of right now, your login will work. We believe at some point Google may disable the Google + authentication and we want you to have another way to access your account. 

Google Plus Login

We suggest you add an email address and password to your account. It is easy to add to your account and you can still use the Google + authentication. 

Click on the Account tab, next to Email Address enter your email address. Scroll down and click on Save Changes. We will then send you an email to verify the email address. Please click on the link in the email to verify the email address. 

Next, you need to add a password. On the Account tab, scroll down to Password.  Click the "Add a password" link. Then you will be prompted to add a password to your account. Once you have added a password, you can use the email address and password for your account to sign in instead of the external account.

Links to your Google + page

If you have a link to your Google + page, you want to check to make sure it is still working. Starting April 2nd, Google will start to remove content from the site. You want to make sure any links to your Google + are removed from your blog.

The most common way bloggers have links to their social media accounts is through Other Accounts. Click on the Account tab, then click on Other Accounts. Here you will see a list of social media sites you have linked to your Typepad account. Next to Google + click on Delete. You will get a pop up that ask if you want to delete this account, click on OK. 

Another way bloggers add links to their social media accounts is through the Embed Your Own HTML module. You will need to edit this module to remove the code for Google +. Click on the Design tab, then click on Content. Find the module that has your social media code and click on the pencil to edit. Remove the code for Google + then click on OK > Save Changes. 

If you are unsure how to remove the Google + icons from your blog, reach out to us. We are always happy to help. You can create a ticket in your account (Help > New Ticket) or email us at support@typepad.com. 


Typepad Bloggers Weekly Roundup


Blog_wkly_roundup

Every week we share Typepad blogs that have caught our eye and have shared over social media.  Check them out! 

Girlygeekchic

Girly Geek Chic is about bridging the gap between computers and pretty dresses. Written by Trimid dew Lanns, author of Ella Cerulean, her blog chronicles her life’s adventures and joys.

Tcozy

The T-Cozy is a blog exploring vintage handmade goods. See her amazing finds from flea markets and estate sales.

Frenchlavie

French La Vie is the story of a woman living in France with her family. She loves antiquing and shares her amazing finds through her blog.

Zooborn

ZooBorns is a blog about Baby Animals! Your cute levels will explode! Get all the latest news about baby from zoos around the world.

Angrychicken

Angry Chicken is a creative blog from Amy Karol. Passionate about sewing - she documents her many projects for all to see. Read more today!

Danbarry
Dave Barry's Blog shares humorist articles from around the web.

Raisintoast
Raisin Toast is the life journal of the Susan. She shares stories about her family, art, and much more. 

Holly
Boughs of Holly is the quilting blog from Hollyhill Quilt Shoppe & Mercantile. With brilliant colors and amazing patterns, learn more about quilting today!

Stylenectar
Style Nectar is a fusion of Holistic Lifestyle, Food & Fine Art!  Love is beauty. Health is wealth. And compassion is the best accessory!

Zabars
Zabar's blog is from the famous New York City gourmet epicurean emporium. Learn new recipes and check out their amazing deals and gift baskets!


Typepad Bloggers Weekly Roundup

Typepad Bloggers Weekly Roundup 2

Welcome to our new weekly feature here at Everything Typepad! Every week we will share Typepad blogs that have caught our eye this week and that we shared on our social media platforms.  We want to make sure you don't miss a beat.

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If you watch an NFL game and they're showing the starting lineup where the player says what college they went to, if any of them say "The U", they're talking about the University of Miami. But there's more to "The U" than just football, and that's where Canespace - For The Fans, By The Fans, comes into play.  It's your central spot for all things Hurricane sports and a long time Typepad blogger.

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The Homesteady is by Hannah Clay Wareham, who is a writer by trade. Her blog is a place for her to celebrate the happy moments in her and her family's lives along with the many projects that keep their hands busy.

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What The Junk?! Is an Adventure Time fangirl's blog about her Starbucks obsession, and love of coffee, fitness, bullet journals, pen palling and more.

Screen Shot 2018-11-08 at 4.01.08 PMStamping the Cape is a delightful DIY blog from Ginger - an Independent Stampin’ Up Demonstrator. She lives in beautiful Cape Cod and uses her surroundings for inspiration in her projects.

Screen Shot 2018-11-08 at 4.02.51 PMIdeas In Food is an amazing blog from couple Aki Kamozawa & H. Alexander Talbot, to give you some great information about food and preparing food. This blog is an extension of their culinary consulting business based in Plumstead, PA.  They also co-own Curiosity Doughnuts, a small, artisan doughnut shop, open weekends only, in the Stockton Market across the river in Stockton, NJ.   They met at a kitchen at Clio in Boston in 1997 and have been cooking together ever since. 


Featured Blog: Mexico Cooks!

Featured Blog_ Mexico Cooks!

Mexico Cooks! is about exploring Mexican culture through its delicious food. Author Cristina Potters has lived in Mexico for 30 years, which gives her the insider perspective on life, cultures, and cuisines from this complex and glorious country. If you have questions about a particular herb found in Mexico, regional dishes, or seasonal meals, check out her blog today.

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2018: An Early Guide To The Shopping Holidays

2018_ An Early Guide To The Shopping Holidays

The holidays are coming. While you are getting your home ready for friends and family, think about your plans for your blog. You can give your blog a new look for the holidays and start planning your holiday promotions. Being prepared will make the holidays go by smoother. 

Dates

The main shopping holidays to start planning for: 

Halloween Tuesday, Oct 31st
Thanksgiving Thursday, Nov 22nd
Black Friday, Nov 23rd
Small Business Saturday, Nov 24th
Cyber Monday, Nov 26thth
Giving Tuesday, Nov 27th
Hanukkah Begins Tuesday, Dec 2th
Hanukkah Ends Wednesday, Dec 10th
Christmas Eve Sunday, Dec 24th
Christmas Day Monday, Dec 25th
New Year's Day Sunday, Jan 1st

These are the main holidays that US customers expect to find promotions for. Use that to your advantage. These holidays encourage people to purchase gifts for their loved ones. 

You should have a plan for an overall promotion and each shopping holiday should have its own version of the promotion. If you are blogging for business, we recommend you take the time to think out a Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday strategy. These are the main shopping days readers plan for. Letting readers know you will be providing deals during these holidays will help them plan their shopping strategy.

Organizations to help you prepare

This is a one stop post to help you get started on your strategy. We did the research for you and prepared a list of places to start. Their websites are full of information that can help guide your holiday strategy. 

Small Business Saturday  Giving Tuesday

Create Material for your Small Business Saturday Promotions

Get your Community together for Small Business Saturday

Giving Tuesday Blog

Giving Tuesday's Tool Kit

Typepad Constant Contact

Call To Action Button

Pre-Schedule Posts

Prepare for Small Business Saturday

Prepare for Cyber Monday

Prepare for Giving Tuesday

Constant Contacts Holiday Blog

Constant Contact Holiday Planning

Hashtags

Hashtags are a great way to get found through social media. We have gathered a list of all the hashtags we could find for each of the shopping holidays and put them in an easy to read infographic for you to use! Use them along with your branded hashtags to help  promote your blog and deals. 

2018 Holiday season


You will feel relieved after all the planning is done and you can sit back and relax during this holiday season. What promotion strategies have worked for you in the past? What has not worked? What is your go to source to help get ideas for the coming shopping holidays? Share with your fellow Typepad Bloggers in the comments below! 

 


Featured Blog: Hewn & Hammered

HandH

Hewn & Hammered it the home project blog of your dreams. The site is full of wonderful hints and tips for all kinds of home projects to repairs. Learn more about architecture styles and see them restored. Read their book reviews to find the perfect book for the perfect project or inspiration.

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